Thursday, April 17, 2008

Green marketing

The Green Imperative is impossible to ignore, and companies are scrambling to understand how to develop business models that are more sustainable. After an objective analysis of all product, process, and policy issues associated with your company as well as performing an assessment of your current marketing strategy, we can develop a comprehensive sustainability and corporate responsibility strategy to increase return on investment. For example of green marketing is McDonald’s. McDonald’s change wrapping paper to recyclable paper. I think business must to consider about environment when make there products. Because increasing global warming is serious. Now on we consider about not only ourselves but also our offspring for better life to live. We need more global conference about protect our environment and make treaty. Also, we develop more eco-friendly product to reduce pollution.

20700623 Jeong, Min-Kyu
entry 06

No comments: