1636

Have you ever heard of a brand-new undertaking called "1636"? During last holidays I had a chance to attend the explanatory assembly where the branch manager of the company expounded on its innovative business. 1636 is a call business that gives you a new number, but this time the number is the word you choose. For example, let's say there is a Lawyer with a surname Lee and he wants his potential customers to remember his number. He would have to distribute the business cards to people. If he doesn't have one, he has to make one with fine design that appeals to people in a way that they are somewhat drawn to call him. However, this is really inconvenient because people do not memorize their lawyers numbers. Even when they need them urgently, they would have to pick into their hand bags or purses to make a simple phone call. 1636 solves this problem. It the lawyer Lee pays for the 1636 service, he would get a new number which is something like ; 1636 + 김변호사 or 1636 + 부산변호사, etc ...

1636 used the voice recognition technology and people's preference to convenience. From now on, people do not need to memorize any shops' number. They just need to hit 1636 and say what they want. If they say "Tang Soo Yuk" on the phone, they would be received to a Chinese restaurant immediately. Until now, It has been almost vital to most companies to have a good number which makes an impact on people. For example, numbers like 8282, 2424, 7979 all sound like a word and they were among the most popular numbers that were very expensive. Why? It's because they are well remembered by people ! But from now on, 1636 is likely to make a new culture. I think its new business idea is very innovative. This new service would convenience numerous people.

Entry 2

20700308 Chris , Bang